News
Maison Telmont appointed official champagne supplier to Longines Paris Eiffel Jumping
Maison Telmont has been named the official champagne supplier for the Longines Paris Eiffel Jumping, marking a significant partnership between the Champagne house and one of the equestrian calendar's most prominent international events.
What happened
Maison Telmont has been confirmed as the official champagne supplier for the Longines Paris Eiffel Jumping, with the partnership announced on 19 June 2026. The appointment places the Champagne house at the heart of one of the most recognisable equestrian occasions on the international sporting calendar, held in Paris.
Why it matters
For a champagne house, securing a role as official supplier to a prestigious event of this standing is a meaningful statement of brand positioning. The Longines Paris Eiffel Jumping draws an audience for whom the association between fine champagne and elite sport is well established, and Maison Telmont's presence within that setting extends its visibility across luxury hospitality in a highly competitive arena.
Such partnerships are not merely ceremonial. They place a house's wines in the hands of an international audience gathered around one of the world's most iconic landmarks, reinforcing champagne's enduring role as the drink of choice at occasions that combine sporting excellence with refined entertainment. For Maison Telmont, the appointment represents a tangible expression of the house's ambitions within this space.
Context
The Longines Paris Eiffel Jumping is an established fixture in the global show jumping circuit, held in Paris and carrying the prestige associated with both its location and its title sponsor, Longines. The event attracts competitors and spectators from across the world, making it a platform of considerable reach for any official partner.
Maison Telmont is a house rooted in the Champagne region of France. Its appointment to supply champagne for an event of this profile places it alongside the kind of luxury partnerships that define how champagne houses communicate their identity to international audiences. The involvement of Sophie Claeys in connection with this announcement further underlines the house's engagement with the partnership at a senior level.