Houses
Armand de Brignac
A prestige champagne brand launched in 2006, produced by Champagne Cattier in Chigny-les-Roses and 50/50 owned by LVMH-Moët Hennessy and Shawn Carter (Jay-Z) since 2021.
- Founded
- 2006
- Location
- Chigny-les-Roses, Montagne de Reims, France
- Known for
- Brut Gold (Ace of Spades) — flagship NV · Distinctive metallised bottle with pewter Ace of Spades label · Rosé, Blanc de Blancs, Blanc de Noirs and Demi-Sec line · 50/50 LVMH / Shawn Carter ownership since 2021 · Produced at Champagne Cattier, Chigny-les-Roses
- Official site
- www.armanddebrignac.com
Style
Armand de Brignac is best recognised by its metallised bottle and pewter Ace of Spades crest. The line is a multi-vintage assemblage in the prestige tier, drawing on the three classical Champagne grapes — Chardonnay, Pinot Noir and Pinot Meunier — across vintages and villages on the Montagne de Reims and beyond. Every cuvée is a non-vintage prestige expression except where explicitly released as a millésime.
Range
- Brut Gold — the flagship, an assemblage in the gold-finish bottle that gave the brand its Ace of Spades nickname.
- Rosé — pink-finish bottle, Pinot-led blend.
- Blanc de Blancs — silver-finish bottle, 100% Chardonnay.
- Blanc de Noirs — black-finish bottle, blended from Pinot Noir and Pinot Meunier.
- Demi-Sec — sweeter dosage, in the same gold-finish format as Brut Gold.
History
Armand de Brignac was launched in 2006 as a brand developed by Sovereign Brands in collaboration with the Cattier family of Chigny-les-Roses, who supplied the wine and continue to make every bottling. The label appeared in the music video for Jay-Z's "Show Me What You Got" the same year. Shawn Carter took the trademark outright in 2014. In February 2021, LVMH-Moët Hennessy acquired a 50 percent stake from Carter, making the two equal partners in the brand.
Ownership and production
Armand de Brignac is structured as a brand rather than a maison in the historical sense: the cellar of record is Champagne Cattier, founded in 1763 and based in Chigny-les-Roses on the Montagne de Reims, with roughly 33 hectares under vine. The brand's commercial ownership sits with LVMH-Moët Hennessy and Shawn Carter on a 50/50 basis, while the wine itself is sourced, vinified, blended, aged and bottled in the Cattier cellars.
Cuvées
-
Blanc de Blancs Prestige
blanc de blancs · brut · NV
100% Chardonnay
-
Brut Gold (Ace of Spades) Prestige
assemblage · brut · NV
40% Chardonnay · 40% Pinot Noir · 20% Pinot Meunier
-
Rosé Prestige
rose · brut · NV
Recent
-
LVMH-Moët Hennessy and Shawn Carter (Jay-Z) became 50/50 partners in Armand de Brignac in February 2021.
LVMH 21 February 2021
-
Every Armand de Brignac bottling is produced by Champagne Cattier (founded 1763) in Chigny-les-Roses, on the Montagne de Reims.
Armand de Brignac 21 February 2021
-
Shawn Carter took the Armand de Brignac trademark outright in 2014, after holding an interest via Sovereign Brands.
LVMH 21 February 2021
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